New website and various digital campaigns to engage users, increase sales, drive traffic and generate leads.



CI-Group is a unique company in that it has three distinct divisions. The challenge was to rebrand and create a website that encompasses the overall CI-Group essence while giving each of the divisions their own personality. Email campaigns were developed to promote the Branded Merchandise division of the company which resulted in increase of sales and leads.






Series of seasonal email campaigns to showcase CI-Group’s favorite trends for promotional items.


Monthly email campaigns for the Branded Merchandise division

This work was produced while employed as Creative Director at CI-Group.